Attraction Marketing With a Great Real Estate Website With Dustin Brohm – Episode 61

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If you don’t know what attraction marketing is, you need to learn it yesterday!  It’s a newer term that refers to a strategy that entices your ideal customers to come to you, asking you to take their business rather than you chasing them down, begging them to give you business. It really is that simple – at least in theory. Exactly HOW to apply attraction marketing isn’t all that simple, but when it’s done right it’s a gold mine! My friend Dustin is quickly becoming my go-to guy when it comes to learning new ways to practice this powerful attractional approach, so I thought I’d have him on the podcast (again) to unpack the goods when it comes to building a killer, attractional agent website. When you chase your customers they tend to run away from you. So, STOP IT! The old style of marketing was to blanket a neighborhood, city, or region with your…

How to Attract Customers, Dealing with Clients Who Go FSBO, and More Real Estate Questions Answered – Episode 60

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The juice bar is open again. It’s my Q&A session of the Onion Juice Podcast where I answer your real estate questions. On this episode I’ll be answering questions about FSBOs, how to get past being the new agent with no experience, how to let people know you are a new agent, Facebook ads you can use to go after expired listings, how to blog effectively as a real estate agent, how to be a media company that happens to sell real estate, and so much more! Be sure you take the time to hear these great questions and my answers. What should you do when a potential client decides to go FSBO? You know the story. You’ve been serving a potential client in incredible ways for weeks, even months. Then they give you the call (or not) to tell you that they’ve decided to try to sell their own house (FSBO). Arrrrrgggggg!  What should…

How to Build Confidence As a New Real Estate Agent – Episode 59

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If you want to know how to build confidence, you’re not alone. Many new real estate agents step into the business and within weeks (or even days) their heads are spinning. Laws, regulations, paperwork, listing presentations, FSBOs – the things to confuse and overwhelm you are many. And all of those new things can cause your personal confidence to take a hit. On this episode, I’m covering the issue of confidence for all of you who need help building it up. In fact, I’ve got 5 different things I want you to consider when it comes to building up your own confidence as an agent. To be a successful real estate agent, create a wise, clear plan to follow. Bright, shiny new things come at us every day as real estate agents. You don’t want to be a person who bounces from one new thing to another believing that the next thing is going to…

For New Agents Who Are Feeling Like A Failure – Episode #57

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Too many people get into the real estate business and take a course from some slick guy who teaches them to chase, chase, chase business. Of course, at first you need to go out and find clients, but it doesn’t take much of that to get you feeling like a failure. It’s a very hard grind to be successful in real estate, and you’re going to BE successful you’ve got to get yourself busy doing things that you enjoy that ALSO builds the connections that will lead to new business. On this episode of the podcast, I’m talking about why you feel like a failure, what you can do about it, and begin introducing the first “C” of my 3C course –  Clarity!   You might feel like a failure because you are comparing yourself to other agents.   Yes, there are tried and true things that work in the real estate industry. But more…

Need A New Listing? Ray Wood’s 10 Best Ways to Get Real Estate Listings (part 1) – Episode #55

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Every real estate agent knows that a new listing is like gold. It’s your opportunity to help a client sell their home, or help a homebuyer find the home of their dreams. That means if you’re going to help people and if you’re going to make money, you’ve got to get more listings. Of course, there are the normal ways of getting listings, but you know me, I’m all about getting outside that normal orange juice way of doing things. On this episode my new friend Ray Wood and I are brainstorming creative ways to get new listings, so be sure you take some time to listen – and be sure to catch part 2 of this brainstorming session on the next episode too.   Do you have something TRULY valuable to offer open house visitors?   One of the mainstays of agents is the open house. You know the drill – set up the…