Attraction Marketing Deep-Dive: What Is It, How To Do It – Episode 69

Attraction Marketing Deep-Dive: What Is It, How To Do It - Episode 69

It’s time to take a deep-dive. Do you have your oxygen tank? I’ve talked a lot about attracting business instead of chasing it on this podcast, but I realized that I haven’t gone deeply enough into the subject to tell you exactly what it might look like. So that’s what this episode is – my attraction marketing deep-dive where I’m going to tell you what attraction marketing is, why it’s much more effective than the old style marketing we’re used to, and how you can do it in a variety of ways. It’s an episode worth hearing so make sure you take the time.   Attraction marketing is a counterintuitive concept, but it really works. Really.   I was thinking this last week about the old-time television show or movie where the Mom puts her fresh-baked pie on the window sill to cool. The aroma of the delicious pie wafts through the neighborhood and the…

How To Attract New Customers Without Using Social Media – Episode 67

How To Attract New Customers Without Using Social Media - Episode 67

Every business person wants to know how to attract new customers, right? It’s how you make your living – serving more and more people really, really well. But I became aware of something lately that boggled my mind – and I want to talk to you about on this episode of The Onion Juice podcast. Here it is: Some people do NOT want to use social media to attract their customers. They don’t feel it fits their personality and style to use it. Wow. That blows my mind. But I think I get it. So on this episode, I’m going to give you some examples you can use to attract new customers WITHOUT using social media. Man, I can’t believe I’m even saying that!   You are like a bear standing at the top of a waterfall, waiting to catch a salmon.   You’ve probably seen the documentaries on TV where the gigantic grizzly bear…

7 Reasons Camera First Should Be Your Marketing Strategy, with Chelsea Peitz – Episode 66

7 Reasons Camera First Should Be Your Marketing Plan with Chelsea Peitz

I’m so excited to bring you another of our “camera first” conversations on this episode of The Onion Juice podcast. I started this topic on last week’s show by having a conversation I had with my friend Chelsea Peitz and she had so much goodness to share with you about how to use the camera in your pocket I decided that we needed to talk about this topic a bit more. So in this episode, Chelsea is back to give you some great strategies and tips that you can use to put your camera first marketing strategy into practice. It’s not hard. But not everyone will do it. I dare you… NO, I double dog dare you to try out some of her suggestions!   You need to build a camera first strategy because everybody has one these days!   At a recent conference with 500 people in attendance the speaker wanted to make the…

Attraction Marketing With a Great Real Estate Website With Dustin Brohm – Episode 61

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If you don’t know what attraction marketing is, you need to learn it yesterday!  It’s a newer term that refers to a strategy that entices your ideal customers to come to you, asking you to take their business rather than you chasing them down, begging them to give you business. It really is that simple – at least in theory. Exactly HOW to apply attraction marketing isn’t all that simple, but when it’s done right it’s a gold mine! My friend Dustin is quickly becoming my go-to guy when it comes to learning new ways to practice this powerful attractional approach, so I thought I’d have him on the podcast (again) to unpack the goods when it comes to building a killer, attractional agent website. When you chase your customers they tend to run away from you. So, STOP IT! The old style of marketing was to blanket a neighborhood, city, or region with your…

Social Media For Realtors, with Michael Meier On Fire – Episode 53

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Social media can be used in thousands of ways for thousands of business niches. But today I’ve got THE guy on who can help us understand the best ways to use social media for Realtors. Michael Meier is a broker/owner in New York City. NEW YORK CITY, JUICERS! He’s doing business in the Big Apple and making it happen in ways most of us can’t even imagine. He’s doing it by using social media to attract people to his real estate business. On this episode, I chat with Michael about all things social media and we spend a lot of time talking about how he uses Facebook Live and Snapchat to build a community that brings in business. It’s time for you to take your game higher, with Michael Meier (on fire).   Social media for realtors is not about pushing your listings.   You have inventory you need to move. I get that. But…