Facebook Marketing For Real Estate Agents, with Dustin Brohm – Episode #136

Facebook Marketing For Real Estate Agents, with Dustin Brohm

Facebook is no longer the new frontier of marketing. It’s become an established channel many real estate agents use to obtain more (and better) leads. So, how do real estate agents capture new leads in today’s technologically advanced society? Facebook, of course! Dustin Brohm is back to share Facebook retargeting strategies to help you, the realtor, get in front of the right people with your Facebook ads. The Facebook pixel is an effective retargeting tool Have you ever searched for anything on Amazon – let’s say, a pair of shoes – and then taken a break to scroll through Facebook? There’s a good chance you saw those same shoes advertised on your Facebook wall. This may be creepy, but it isn’t by chance. A Facebook pixel fired when you visited Amazon, allowing the site to retarget you. Real estate agents can do the same thing! A pixel is just a piece of JavaScript code that…

Real Estate Masterminds Unite in Park City with Dustin Brohm – Episode 111

Real Estate Masterminds Unite in Park City with Dustin Brohm - Episode 111

Dustin Brohm is to the onion juice what Bill Murray was to Late Night. Seriously, this guy has been on the Onion Juice podcast SO MANY times, he is practically a co-host. I sat down with Dustin to talk about what happened this week at the Utah Mastermind, a real estate summit in Park City, Utah. Twenty-six of us gathered to share ideas, develop business plans and learn some very powerful tools to help our businesses grow. Besides having a ton of fun, everyone who attended walked away with real value. Dustin drops some amazing nuggets, so make sure you listen with a pen in hand!    The snap pack is back Last year, 8 realtors got together on the OJP (ep #23) to talk about how we were using Snapchat to sell real estate. We dubbed ourselves the “Snap Pack,” and had a great conversation about how to be media companies that happen to…

Celebrating the Centennial Episode of The Onion Juice Podcast! – Episode 100

Celebrating the Centennial Episode of The Onion Juice Podcast! - Episode 100

Today we celebrate the 100th episode of The Onion Juice Podcast! Three of my favorite people, Dustin Brohm, Tyler Zey, and Jerry Potter, join me to reminisce about how the Onion Juice Podcast got started. In addition to giving me a hard time about the Onion Juice name, they also chime in on why it is crucial for Real Estate Agents to use social media and create a personal brand. Join us for this entertaining and informative conversation and the opportunity to hear the roasts and kudos sent in by listeners and former podcast guests! Why you need to create your own brand and become a media company instead of buying leads Many of the big Real Estate teams buy their leads from Zillow or Realtor.com. But this is not a good long-game plan for lead generation. Find out why on today’s episode of The Onion Juice Podcast as Dustin Brohm, Tyler Zey, Jerry Potter…

Lead Conversion, with Dustin Brohm Episode 96

Lead Conversion, with Dustin Brohm Episode 96

Welcome to the Onion Juice Podcast! I’m Neil Mathweg, and if you’re new to this show, I’ll explain at the beginning just what “Onion Juice” is all about and why our Real Estate podcast has such a goofy name. I’ll clue you in on Roundbox Coaching for new and “stuck” Real Estate agents, and we’ll have a great conversation with the “Bill Murray” of the podcast, Dustin Brohm. He’ll fill us in on the lead conversion system that is working for him, and then we’ll brainstorm about what to do for the Onion Juice 100th episode! Listen in for great lead conversion ideas and some good laughs. If you get any kind of online leads, an immediate response is crucial 80-90% of buyers will end up working with the first agent they get a response from. So responding quickly to any online leads you receive is crucial for converting those leads. On this episode, Dustin…

Real Estate Marketing on Facebook and other Social Media, with Dustin Brohm- Episode 81

Real Estate Marketing on Facebook and other Social Media, with Dustin Brohm- Episode 81

My good friend Dustin Brohm recently attended the Social Media Marketing World conference in San Diego. In this episode, we are chatting about his takeaways and how what he learned relates to Real Estate marketing on Facebook and other social media. Listen to this episode to hear Dustin’s take on Facebook, Twitter, LinkedIn, and Instagram. Find out how to use Google Analytics to track your Facebook ads. I think you’ll enjoy this lighthearted conversation and you’ll learn a lot in the process! Why it’s still a great time to start a Facebook group Groups are not being utilized as much as they should be for Real Estate marketing on Facebook. In this episode, Dustin Brohm talks about starting groups and shares some great ideas for getting people to engage within the group. Want to know how to make new members feel welcome? You’ll find out here. Listen to this episode and be motivated to create…