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Set it and Forget It! How to Set a Clear Plan, and Then Follow It. – Episode 38

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If you haven’t juiced with me yet, welcome to Onion Juice! You’re gonna love it. It’s a podcast by a realtor for realtors, designed to get you thinking outside the box. Do things differently! And in doing so, attract business to yourself rather than chasing it. In these 38 episodes to date (and many more to come!), I provide solid, practical advice and strategies for doing that. In this episode I’ll talk about a course I’m developing and share insights on how clarity and consistency are the capital C’s in suCCess! Don’t be a fox; be a hedgehog! Wait, really? Yes, really!   You wouldn’t think so, but the hedgehog is actually a much more efficient worker. The fox knows a lot and is always strategizing this or that. The hedgehog knows one thing only: how to defend himself. And he does it well. The fox is a multi-tasker, which makes him scattered and unfocused,…

Huge opportunity awaits with Facebook LIVE – Episode 37

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Want to learn how to attract business instead of chasing it? You probably already know that’s what Onion Juice is all about. This podcast is dedicated to helping realtors learn how to think outside the box. That’s why in this episode I’ve invited a real estate agent who’s absolutely crushing it with Facebook Live to teach us some tricks. Listen to him describe how within just the first couple months of using Facebook Live, he’s already seeing incredible results.    My chest cavity is on fire! Um, don’t REALLY drink onion juice.   My guest in this episode took the Onion Juice challenge a little too far. That is, he took it literally! He drank onion juice and made a Facebook Live video of the event–including himself crying. Thankfully, he didn’t record the part where he got sick twice afterwards! Okay, not the smartest move. But this guy’s a genius when it comes to using…

C’mon, Get Snappy! Learn how to put Snapchat to work for you! – Episode 36

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In this episode of Onion Juice I’ve invited The SnapPack back to talk about what’s changed with Snapchat in recent months. You might remember we talked to them 15 episodes ago or so. Well, nothing stands still, certainly not social media! So today they’re back with some useful updates. It’s all part and parcel of the Onion Juice mission to help you be the best realtor you can–one who attracts business, not chases it! Using social media is not just part of your trade, it’s your art, and the Snap Pack’s got some great insights in this episode.   Make videos that POP! No snoozers, please.   Snapchat has a lot of new features you can use to really make your videos stand out. In this episode of Onion Juice, I pick the brains of The SnapPack to really delve into what those cool features are. Do you know about the new auto advance feature?…

Don’t just be a REALTOR (blah). You are an ARTIST! – Episode 35

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Every time you put yourself out there on social media or by creating an event, you are an artist! Start thinking of it that way. Put some zing into your networking, your marketing, and everything you do as a professional. That’s what I focus on in this episode of Onion Juice. What can we real estate professionals learn from a singer-songwriter? A lot. You might be surprised! If you’re a frequent juicer, welcome back! If you’re a first timer, welcome aboard, and feel free to go back to the previous 34 episodes. You’ve got a lot to catch up on!   Networking is an art! Learn to be a media company that happens to sell real estate.   When you promote your business or yourself as a professional, does it inspire you? Does what you’re posting or hosting make you feel alive? If not, you can learn some valuable lessons from artists. When a singer-songwriter…

Throw A Party with a Cause! Events that Create a Buzz – Episode 34

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Welcome back to the podcasts series that’s designed to wake up those bleary-eyed realtors, too many of whom are doing the same things, following the same scripts. Hey, I was there too early on in my career. But I learned fast, it doesn’t work. I broke out of the mold, and that’s what Onion Juice is all about! I’m setting out here for nothing less than redefining the real estate industry. I’m all about challenging the status quo. My mission in these podcasts is to help you do the same; learn to attract business, not chase it.   Learn how to create events people will want to share on their Facebook pages, events that give back to the community!   For most realtors, open houses are the extent of their event planning. Really?! When I see them promote their open houses on social media, I’m thinking, “Do you really expect that to work? Do you…